Welcome!
We’re a PR agency for
hotels, resorts & golf courses
with offices in the United States and Asia.
Founded in 2006
in media markets around the world.
Balcony generates editorial exposure
North America
Southeast Asia& Hong Kong
Australia & New Zealand
United Kingdom
There is an art to
and no one does this better than people who come from the world of journalism.
telling stories,
SPOTLIGHT
Five Balcony Hotels on CNT List
Zecha’s Vision
WHAT’S HOT
NEWS
New Ideas Hatching in the Bird’s Nest
Banyan Tree Krabi, a luxury 72-key resort situated on secluded TubKaek Beach, has revealed a menu resplendent in local recipes, reflecting the rich culinary culture of Southern Thailand, and served in one of the country’s most Instagrammable locations.
NEWS
Cleanse Body and Mind With a New Year-Round Retreat at a Vietnamese Resort
A Vietnamese beachfront escape, TIA Wellness Resort, is embracing nourishing raw food cuisine, detox therapies, and holistic wellbeing practices from sound healing to private yoga sessions in its new retreat package “Body & Mind Cleanse” launching this month.
OPENING
Rafael Nadal and Melia Serve Up New Hotel Brand
Tennis legend Rafael Nadal is serving up a whole new world of possibility with the launch of the ZEL hotel brand in partnership with Melia Hotels International.
NEW CLIENT
Waterfall Bathes Heart of New Resort
An incredible cascade, terraces of rice fields and a jungled mountainside setting form the underpinnings of a spectacular new 15-hectare resort in Vietnam’s Mai Chau Province, a 3.5-hour drive from Hanoi.
OPENING
Indochine Redux
With a design inspired by Vietnam’s bygone days, the beachfront resort features 127 elegant rooms and suites, an all-day dining restaurant and grill, beachside restaurant and bar, lobby bar, five-treatment room spa, two spacious swimming pools, ballroom, conference rooms, water sports center, fitness center, yoga room, and kid’s club.
OPENING
What’s Old is New in Hanoi
With the relaunch of the oldest continually operating restaurant in Vietnam, Sofitel Legend Metropole Hanoi combined the opulent, the classical and the modern in a single scheme that’s long on white, gold and heathery blue-grays. The menu spotlights modern French gastronomy with nods to classical French flavors and an emphasis on seasonality and superior ingredients.
REBRANDING
Meliá Rebrands 12 Vinpearl Hotels
After ushering 12 Vinpearl hotels under its umbrella in 2023, Spain’s largest hotel group emerges as the second largest hotel group in Vietnam.
DEBUT
Fusion Originals Makes Its Saigon Debut
Located in Saigon Centre, atop the Takashimaya Shopping Mall, these 99 bespoke accommodation units occupy 10 floors in one of the city’s largest and most fashionable mixed-use developments.
WHAT'S HOT
WHAT WE’RE TALKING ABOUT
Hotels to Look Out For
This time last year, 2022 was still looking pretty dicey. Covid was wreaking havoc on the travel industry. There was light at the end of the tunnel, but we were still in the dark. Now we’ve come into the light. And as we do, there are so many hotels to look out for in the coming year. To wit:
Top European Culinary Experiences
Culinary options in Asia have vastly expanded and today the region is increasingly home to world-class and award-winning French, Italian, and Mediterranean fine dining, often with Michelin-starred restaurants leading the way.
How to Get on T+L’s It List and CNT’s Gold List
For hotels and resorts, winning a spot on one of the best hotel awards lists compiled by Travel + Leisure or Condé Nast Traveler is the ne plus ultra in awards recognition. Each of these media have been publishing lists for more than 20 years, and they’re as good as it gets.
The Last Straw
"There's a great future in plastics," or so Dustin Hoffman was told in the classic American movie The Graduate. Fifty years since the movie’s debut we've realized plastic is not as fantastic as the film had us believe.
Asias Hotels Introduce Unique New Wellness Activities
With Global Wellness Day on June 12 fast approaching, people around the world are being inspired to ask themselves: “How can I live a healthier and better life?” Asian hotels and resorts are helping provide answers to this question
Extraordinary Urban Weddings
As destination weddings once again switch from dream to possibility, hotels and resorts across Asia are making sure weddings are the grandest of affairs. From Tokyo to Ho Chi Minh City and beyond, Asian cities offer a vibrant backdrop for celebrations of love.
Step out onto the Balcony. Email us today.
Jim SullivanManaging Director
Contact us for more information about Balcony or our clients. Whether you’re about to launch a new property, or need to increase your visibility, we can talk to you about what to do, and when and how.
