HANOI — The leading luxury cruise provider in Vietnam’s famed Halong Bay has launched a limited-time promotion that will end with one lucky customer thousands of dollars richer.
Between now and Feb. 13, anyone who books a cruise with Paradise Cruises through its official website — paradisecruise.com — will be entered in a random draw to win $3,000.
The prize is about five times the value of a standard overnight cruise with Paradise, which operates nine luxury cruise ships in Halong Bay, a UNESCO World Heritage site about four hours by car from the Vietnamese capital of Hanoi.
“We wanted to kick off the new year with something different, something special,” said Nguyen Cao Son, Paradise’s Chief Operating Officer. “And while the contest isn’t over yet, we already know we want to do more of this kind of thing in the months to come.”
The Paradise Jackpot Deal winner will be determined on Feb. 28, when the company pulls one qualified reservation confirmation number out of a hat.
The contest is designed to encourage travelers to book directly with Paradise and boost online revenue. Added Cao Son: “This is the first promotion of its kind in Halong Bay and therefore aligns with our long-standing mission to stand apart from the competition.”
Indeed, last year Paradise became the first cruise provider in Halong Bay to offer all-inclusive packages for guests. As well, it launched several new products, including Paradise Prestige, a two-night continuous cruise of a caliber never previously seen in the bay.
This year, the decade-old brand will roll out a new website in concert with the fresh marketing strategy it devised in late 2017.
Paradise Cruises is part of Paradise Vietnam, which also owns and operates a pair of upscale hotels in Halong Bay and seven highly rated restaurants around the country.
Paradise Cruises operates nine luxury vessels in Halong Bay, including Paradise Elegance